(Nasdaq: LQR) Profile

January 15, 2024

OUR NEW PROFILE IS: (NASDAQ: LQR)

LQR HOUSE REPORTS 458% YOY REVENUE SURGE IN DECEMBER 2023, FUELED BY HOLIDAY ECOMMERCE SUCCESS

LQR ANNOUNCES THE REPURCHASE OF 703,798 OF ITS SHARES, REPRESENTING 15% OF ITS TOTAL OUTSTANDING

LQR IMPLEMENTED A 1-FOR-60 REVERSE STOCK SPLIT BACK ON NOVEMBER 30, DRASTICALLY REDUCING THE FLOAT

INDEX INVESTMENT GROUP ACQUIRES 20% STAKE IN LQR HOUSE

🎉🥂 Breaking News from LQR House! Thrilled to announce a major milestone – $LQR just secured a $1 million PO for SWOL Tequila!

🇨🇦Get ready, Canadian friends! SWOL Tequila is about to make its mark across the border! 🍁🌵 #SWOLTequila #LQRHouse #CanadianExpansion… pic.twitter.com/CLG4UZHFEi
— LQRHouse (@LqrHouse) January 10, 2024

READ THE INVESTOR PRESENTATION HERE: HTTPS://INVEST.LQRHOUSE.COM/LQR%20HOUSE%20DECK.PDF

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Hello Everyone,

We have another new profile for you to research for Tuesday’s session.

This is one that we have never brought to your attention before.

Pull up LQR immediately.

The company just dropped a slew of news over the past few weeks.

This one has been on the move since completing a 1-60 reverse split back at the end of November.

In mid December it started to take off and has moved over 500% from the $1 level it was sitting at back on the 11th of December.

Interest has been strong and the price has been holding without any significant profit taking.

LQR House intends to become a prominent force in the wine and spirits e-commerce sector, epitomized by its flagship alcohol marketplace, cwspirits.com. This platform seamlessly delivers a diverse range of emerging, premium, and luxury spirits, wines, and champagnes from esteemed retail partners like Country Wine & Spirits. Functioning as a technology-driven hub, LQR House utilizes software, data analytics, and artificial intelligence to elevate the consumer experience. CWSpirits.com stands out as the go-to destination for modern, convenience-oriented shoppers, providing a curated selection of alcohol products delivered to homes across the United States. Beyond its role as an e-commerce leader, LQR House is a marketing agency with a specialized focus on the alcohol industry. The company measures campaign success by directly correlating it with sales on CWSpirits.com, demonstrating a proven return on investment. Backed by an influential network of over 550 figures in the alcohol space, LQR House strategically drives traffic to CWSpirits.com, enhancing brand visibility. LQR House intends to disrupt the traditional landscape of the alcohol industry, driven by its dedication to providing an unparalleled online purchasing experience and delivering tailored marketing solutions.

INDEX INVESTMENT GROUP ACQUIRES 20% STAKE IN LQR HOUSE

GROUP OF INVESTORS LED BY BJARNE BORG TO INCREASE THEIR CURRENT 20% POSITION IN LQR HOUSE

MIAMI BEACH, FL / ACCESSWIRE / January 12, 2024 / Renowned activist investor Bjarne Borg, known for his diverse ventures in real estate, private equity, and energy sectors, has orchestrated a strategic move. Borg’s group of investors is rallying behind LQR House (LQR) amid current market challenges. Analyst organizations, including Fintel, EF Hutton, and Litchfield, project an undervalued status for LQR House with a price target range of $7 to $26.

Borg’s investor group, led by him, has successfully acquired a substantial 20% stake in LQR House, reflecting a profound commitment to the company’s sustained growth. Plans are in place to further increase this position, with the aim of leveraging ownership to instigate positive changes that could enhance share prices by reshaping the narrative in the public market. Drawing on his extensive entrepreneurial experience across industries, Borg intends to guide LQR House through existing challenges. He is prepared to offer assistance, whether through strategic partnerships, potential mergers, or exploring alternative options to public markets if necessary.

Bjarne Borg’s attraction to LQR House stems from its robust ecommerce platform, cwspirits.com, coupled with a low burn rate and an impressive cash reserve exceeding $7.5 million, all while trading at a fraction of its intrinsic value. Notable partnerships and a track record of record-breaking revenue position LQR House as an attractive investment ripe for realizing untapped potential.

Expressing confidence in LQR House, Borg emphasizes its potential to emerge as a disruptor in the alcohol industry. From its NASDAQ IPO, Borg closely monitored the company’s journey, acknowledging current challenges. The objective is to reshape the narrative, steering LQR House towards unlocking its inherent potential and playing a pivotal role in modernizing the alcohol industry.

This strategic investment initiative is positioned as a transformative force, aligning LQR House with a vision that transcends current market challenges and sets the stage for substantial future growth and success.

Through Index Investment Group, founded in 1998, Borg has made significant investments in real estate, spanning residential, commercial, and industrial assets in the United States, Canada, and Sweden. His investments in renewable energy, particularly deep-sea offshore wind and biomass energy power plants, are expected to yield over 20 GW gross output of green energy in the next few years. Index Investment Group, headquartered in Jupiter, FL, has been involved in over thirty developments across North America, with a focus on Florida since 2011. The company owns nearly 3 million square feet of commercial-industrial properties in the upstate New York market. Borg currently holds leadership positions as the Executive Chairman of the Board of Index Investment Group, director of the board of Hexicon Group, and advisory board roles in several national and regional banks.

LQR HOUSE SECURES $1 MILLION PURCHASE ORDER FOR SWOL TEQUILA FROM CANNON ESTATE WINERY

MIAMI BEACH, FL / ACCESSWIRE / January 10, 2024 / LQR House Inc. (the “Company” or “LQR House”) (NASDAQ:LQR), a niche ecommerce platform specializing in the spirits and beverage industry, proudly announces a significant milestone in securing a $1 million purchase order from Cannon Estate Winery(“Cannon” or “Cannon Estate”) for SWOL Tequila.

According to Justin Manuel, a majority owner of Cannon, Cannon Estate is currently developing a high-end lounge in the Fraser Valley, where SWOL will take center stage as the featured tequila. Leveraging key relationships established with leading distributors and retail outlets nationwide, Cannon Estate Winery intends to expand SWOL’s presence across Canada. Given the government-regulated nature of Canada’s alcohol market, Cannon Estate Winery aims to navigate and penetrate essential distribution channels to establish SWOL as a prominent brand beyond borders.

Our strategic collaboration with Cannon has resulted in a $1 million purchase order, which, in our view, lays the foundation for an ongoing expansion plan leveraging Cannon’s established relationships and outlets.

Justin Manuel, a majority owner of Cannon, expresses his confidence in elevating SWOL within the Canadian market. In his own words, “Although Cannon Estate built its business on wine, our goal has always been to expand to other premium spirits. We see ourselves as more of a lifestyle brand and are excited to introduce SWOL to our customers and distributors.”

Sean Dollinger, CEO of LQR House, emphasizes the significance of bringing SWOL Tequila to retail shelves and private clubs across Canada. “Even though e-commerce is at the core of everything we do, it’s important for LQR House to showcase its own brands and the potential they have on their own. As a Canadian, seeing our passion project SWOL Tequila on retail shelves and in private clubs across Canadais a surreal experience. This is only the beginning, as the Company has many plans to increase distribution for SWOL and truly build it into a household name.”

About Cannon Estate Winery

Cannon Estate Winery, emerging as one of Mount Lehman’s fastest-growing vineyards, has successfully brought its wines to retailers across Canada. Cannon Estate Winery products are prominently available at Save on Foods and Everything Wine locations across Canada. Beyond crafting exceptional wines, Cannon Estate Winery’s commitment to sustainability and environmental stewardship sets them apart. The exclusivity of their wine club provides enthusiasts with a unique opportunity to savor creations that embody the essence of the land and the passion behind each bottle, solidifying their position of an important player in the Canadian wine scene.

LQR HOUSE REPORTS 458% YOY REVENUE SURGE IN DECEMBER 2023, FUELED BY HOLIDAY ECOMMERCE SUCCESS

MIAMI BEACH, FL / ACCESSWIRE / January 3, 2024 / LQR House Inc. (the “Company” or “LQR House”) (NASDAQ:LQR), a niche ecommerce platform specializing in the spirits and beverage industry, proudly announces a remarkable 458% YOY increase in revenue for December 2023 compared to December 2022. This achievement aligns with The National Retail Federation’s forecast, projecting record-breaking holiday spending between $957.3 billion and $966.6 billion during November and December 2023.

In December 2022, LQR House recorded revenue at $74,053, and the Company has witnessed a significant growth to $339,713 in December 2023. We believe that this accomplishment is not isolated but part of a broader trend, evidenced by record-breaking sales over the Black Friday to Cyber Monday weekend where November’s monthly revenue surged over 300% year-over-year. In our view, these results indicate that this is not a one-time occurrence for LQR House, but rather, we believe it’s evolving into a recurring situation where LQR House is actively cultivating consistent momentum.

Sean Dollinger, CEO of LQR House, emphasized the significance of the holiday season in ecommerce, stating, “December consistently stands out as the most robust period for ecommerce. Holiday spending tends to escalate, and concurrently, alcohol sales witness a notable rise. We believe, that the year-over-year increase in sales truly attests to the value LQR House brings. Following its remarkable performance in November, the Company replicated its success in December. The aim is to sustain this growth trajectory as we unveil exciting plans ahead to further disrupt the industry and deliver increased value to our shareholders.”

We believe that LQR House continues to solidify its position as a trailblazer in the ecommerce landscape, showcasing rapid growth and innovative strategies to meet the evolving demands of consumers in the spirits and beverage industry.

LQR House announces Record Revenue Numbers for December 2023, reaching $339,713 – a remarkable 458% surge from December 2022's $74,053. This accomplishment is not isolated but aligns with a broader trend. November showcased a record-breaking 300% YoY revenue surge, emphasizing… pic.twitter.com/aaaHNJJBDB
— LQRHouse (@LqrHouse) January 3, 2024

CUSTOM MARKETING STRATEGIES FOR ALCOHOL BRANDS

LQR House has an exclusive marketing agreement with CWSpirits.com, which Includes exclusive rights to marketing on the CWS platform, direct access to the company’s established network of influencers, and rights to sell marketing placements to other brands.

Brands pay LQR to design and market their alcohol products and to create awareness campaigns.

THE CWS PLATFORM IS ONE OF THE LARGEST RETAILERS OF LIQUOR IN THE UNITED STATES, LOCATED AT CWSPIRITS.COM. LQR HOUSE MANAGES ALL MARKETING ACTIVITIES ON THE WEBSITE.

A vast selection of thousands of the most popular SKUs
Introduction of up-and-coming brands breaking into the industry
A substantial customer base with a strong inclination to make purchases
Vault program: Offers exclusive deals and benefits, akin to Amazon Prime, for online alcohol purchases.
Utilizing AI for precise brand targeting and improved conversion rates.

LQR HOUSE PROVIDES AN UPDATE ON ITS ONGOING SHARE BUYBACK PROGRAM, REPURCHASING A TOTAL OF 703,798 SHARES

MIAMI BEACH, FL / ACCESSWIRE / January 11, 2024 / LQR House Inc. (the “Company” or “LQR House”) (NASDAQ:LQR), a niche ecommerce platform specializing in the spirits and beverage industry, provides an update on its ongoing share buyback program, affirming its commitment to maximizing shareholder value. Over the last 10 days, LQR House has strategically repurchased 127,085 shares at an average price of $4.2230, adhering to Rule 10b-18 guidelines. This follows the Company’s announcement of repurchasing 576,713 shares at an average share price of $2.4484 in 2023. Even after these transactions, LQR House maintains a strong financial position with over $7.5 million in cash reserves.

Sean Dollinger, CEO of LQR House, emphasizes the Company’s unwavering belief in the substantial undervaluation of its shares. He states, “As mentioned multiple times, the management team still feels that the Company’s shares are extremely undervalued and is doing everything in its capacity to protect shareholders while demonstrating how resilient it truly is. Not only is the Company continuing to buy back shares, but it is also in the process of transferring these shares to certificate form, trying to keep them out of reach of short sellers. We believe that with so much of the float locked up with a handful of majority shareholders and the continued buyback, there is very little available stock causing all of this downward pressure.”

Our belief is that these strategic initiatives underscore LQR House’s commitment to fortifying shareholder confidence and reinforcing the Company’s financial position. The continued share buybacks and proactive measures are integral elements of LQR House’s broader strategy to unlock and showcase the true value of its stock and company as a whole.