GAME

***Sponsored by Interactive Offers, LLC

Placeholder Company

Divestiture of the remaining 25.5% stake in FaZe Media eliminated $10 million in convertible debt from the balance sheet and approximately $2.5 million in quarterly cash burn

READ THE INVESTOR PRESENTATION HERE

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Hello Everyone,

We have ran into some high flyers and fast movers over the past couple of weeks.

With the exception of one profile, we have seen just about everything else we profiled bear some fruit at one point or another.

We have a company on our radar for Monday that we haven’t taken a look at in a very long time.

Pull up GAME (GameSquare Holdings) right away and start your research on it.

GAME’s mission is to revolutionize the way brands and game publishers connect with hard-to-reach Gen Z, Gen Alpha, and Millennial audiences. Their next generation media, entertainment, and technology capabilities drive compelling outcomes for creators and maximize our brand partners’ return on investment. Through their purpose-built platform, we provide award winning marketing and creative services, offer leading data and analytics solutions, and amplify awareness through FaZe Clan, one of the most prominent and influential gaming organizations in the world. With one of the largest gaming media networks in North America, as verified by Comscore, they are reshaping the landscape of digital media and immersive entertainment. GameSquare’s largest investors are Dallas Cowboys owner Jerry Jones and the Goff family.

GameSquare Holdings Reports 2025 First Quarter Results

First quarter 2025 gross margin, excluding FaZe Media of 22.8%

Significant year-over-year improvement in first quarter 2025 adjusted EBITDA

Completed remaining divestiture of FaZe Media on April 1, 2025, which is expected to expand gross margin and eliminate approximately $2.5 million in quarterly cash burn going forward

Improved first quarter profitability in line with expectations and supports GameSquare’s strategic focus on achieving positive cash flow and adjusted EBITDA in 2025

FRISCO, TEXAS / ACCESS Newswire / May 15, 2025 / GameSquare Holdings, Inc. (NASDAQ:GAME), (“GameSquare”, or the “Company”), today announced financial results for the three-months ended March 31, 2025.

Justin Kenna, CEO of GameSquare, stated, “Our first quarter financial results were in line with expectations and reflect both the final quarter of FaZe Media’s impact on profitability and typical seasonal trends within our agency and programmatic advertising businesses. With the April 1, 2025 divestiture of our remaining 25.5% stake in FaZe Media, we eliminated $10 million in convertible debt from our balance sheet and anticipate an improvement in gross margin and reduction of over $2 million in quarterly operating expenses beginning in the second quarter of 2025. We continue to own 100% of FaZe Clan Esports, which contributed to revenue and was accretive to gross margin in the first quarter of 2025. As one of the top global esports teams, we are excited to capitalize on FaZe Clan Esports success and leverage the brand to drive profitable revenue opportunities.”

“Our SaaS business segment is well positioned for strong growth in 2025, driven by an expanded managed services offering and the integrated capabilities of the broader GameSquare platform. We are also seeing strong momentum in our creative agency business, particularly from successful world-building campaigns and in-person activations,” Mr. Kenna continued.

“As we continue to optimize our operating structure, achieving profitability remains a core objective of our 2025 strategy. In the first quarter, we significantly improved proforma, adjusted EBITDA from the same period a year ago reflecting a significant reduction in operating expenses. We expect to benefit from higher gross margin and additional cost-saving measures throughout the year. Based on the progress made in the first quarter, we believe we are on track to organically grow sales, and improve profitability in 2025 and beyond,” concluded Mr. Kenna.

Three months ended March 31, 2025, compared to March 31, 2024

  • Revenue of $21.1 million, compared to $17.7 million
  • Gross profit of $3.3 million, compared to $3.4 million
  • Net loss attributable to GameSquare of $5.2 million, compared to a net loss of $5.3 million
  • Adjusted EBITDA loss of $3.4 million, compared to a loss of $4.1 million
  • Adjusted EBITDA loss was 16.1% of revenue, versus 23.3% of revenue last year

Reported results for the three months ended March 31, 2025, compared to proforma* results for the three months ended March 31, 2024

  • Revenue of $21.1 million, compared to $23.5 million
  • Gross profit of $3.3 million, compared to $3.7 million
  • Operating expenses of $8.6 million, or 40.7% of revenue, compared to $11.6 million or 49.3% of revenue last year
  • Adjusted EBITDA loss of $3.4 million, compared to a loss of $7.9 million last year
  • Adjusted EBITDA loss was 16.1% of revenue, versus 33.7% of revenue last year

* Proforma financial results for the three months ended March 31, 2024, removes Complexity from GameSquare’s financial statements and includes a full quarter contribution of FaZe Clan

2025 Annual Guidance

  • Annual proforma revenue in 2025 between $100 million to $105 million
  • Annual gross margin of approximately 20% to 25% benefiting from a more profitable mix of revenue and the April 1, 2025, FaZe Media divestiture
  • GameSquare expects annual cash operating expenses in 2025 to improve by approximately $15 million from cash operating expenses in 2024 of $35 million, as a result the FaZe Media divestiture and a continual focus on reducing operating expenses and driving efficiencies
  • EBITDA and cash flow to improve throughout 2025 with positive EBITDA and cash flow in the second half of 2025

GameSquare’s Stream Hatchet Redefines Gaming Analytics with Breakthrough AI-Powered Data Ecosystem

Unmatched real-time intelligence and creator discovery tools position GameSquare at the forefront of AI-driven marketing wave

FRISCO, TEXAS / ACCESS Newswire / May 29, 2025 / GameSquare Holdings, Inc. (NASDAQ:GAME), a global leader in gaming and esports media, today announced the next evolution of its analytics platform. Stream Hatchet unleashes a revolutionary closed-loop data ecosystem powered by AI. Stream Hatchet’s newest innovation redefines how game publishers, global brands, and agencies connect with Gen Z and Millennial audiences across fast-growing, global live-streaming and social platforms like Twitch, YouTube, TikTok, and Instagram, among others.

Stream Hatchet’s proprietary system currently integrates data across 16 major live-streaming and social platforms, delivering real-time, actionable insights that empower clients like Capcom, Riot Games, Scopely, and Bungie to turbocharge campaign ROI, identify breakout creators, and drive authentic engagement with elusive youth demographics.

“This is more than an analytics upgrade. Stream Hatchet is reshaping the future of audience intelligence,” said Justin Kenna, CEO of GameSquare. “Our platform gives partners unprecedented clarity into audience behavior and influencer performance by putting the power of predictive, AI-powered decision-making directly into their hands.”

Tapping into a Projected $220 Billion AI Marketing Wave

According to a November 2024 release from ResearchAndMarkets.com, the global AI marketing analytics market is projected to surpass $220 billion by 2030 up from nearly $42 billion in 2023.

Breakthrough AI Tools Driving Precision Marketing

At the heart of Stream Hatchet’s opportunity is the company’s AI Discovery Tool that was launched in late 2024. This proprietary engine uses machine learning to decode creator content, audience sentiment, and engagement patterns-helping brands identify high-performing influencers and customize campaigns with surgical precision.

Stream Hatchet’s core innovation lies in its proprietary Individual Creator-Brand Affinity (ICBA) algorithm-an industry-first system that analyzes over 100 billion daily data points and seven years of historical engagement to match brands with the creators most likely to drive real-world conversions. Unlike conventional influencer platforms that rely on vanity metrics like follower counts, ICBA harnesses advanced Psychographic Profiling, Predictive Modeling, and Targeting at Scale to uncover deep behavioral and audience alignment. The result: unprecedented precision in identifying high-impact creators who authentically resonate with a brand’s values and target demographics-transforming influencer marketing from a guessing game into a data-driven growth engine.

Industry Momentum & Thought Leadership

Stream Hatchet continues to drive thought leadership with its 2025 Q1 Live Streaming Trends Report, reinforcing its role as the gold standard for performance benchmarking, influencer analytics, and trend forecasting across the $200 billion gaming economy.

With engagement spanning platforms like Twitch, YouTube, Kick, TikTok, and more, Stream Hatchet ensures clients are always one step ahead of the curve-anticipating trends, identifying breakout creators, and maximizing returns.

Join the Next Generation of Gaming Intelligence

GameSquare invites brands, publishers, and agencies to experience the future of gaming analytics with Stream Hatchet. Whether you’re optimizing a global campaign or launching a new title, our AI-powered platform gives you the tools to win in the attention economy.

About Stream Hatchet

A GameSquare company, Stream Hatchet is the global leader in real-time gaming and live-streaming analytics. Its AI-driven platform empowers publishers, brands, and agencies to unlock high-impact insights across streaming ecosystems and social platforms, bridging the gap between creators and commerce.

GameSquare to Develop Games for SpongeBob SquarePants through License Agreement with Paramount Game Studios

FRISCO, COLORADO / ACCESS Newswire / May 14, 2025 / Zoned, a GameSquare (Nasdaq:GAME) company, today announced that it has signed a license agreement with Paramount Game Studios to develop SpongeBob SquarePants-themed games in Fortnite.

“After an initial campaign in December 2024 that brought Bikini Bottom to thousands of fans and gamers, we are excited to expand our relationship with Zoned and GameSquare,” said Doug Rosen, Senior Vice President, Games and Emerging Media, Paramount. “We are excited to see what GameSquare and the team at Zoned can create and help more of our fans engage with their favorite SpongeBob SquarePants characters.”

“We are thrilled to deepen our relationship with Paramount, which is a testament to the success of our initial campaigns,” said Carlos Tovar, President of Zoned. “We’re excited to bring fun and creative SpongeBob SquarePants-themed games to global fans and gamers alike. We have an ambitious development plan, and we are looking forward to creating immersive games that highlight the very best of Bikini Bottom.”

This announcement follows a series of strategic partnerships secured by Zoned, a full-service marketing agency under GameSquare Holdingsthat specializes in bridging the gap between gaming and pop culture with the most recent launch of the Topgolf Universe on Fortnite’s UEFN platform.

**This is not sponsored, endorsed, or administered by Epic Games, Inc.

About Paramount Consumer Products

Paramount Consumer Products oversees all licensing and merchandising for Paramount (Nasdaq: PARA, PARAA), a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by a diverse slate of consumer brands, Paramount Consumer Products’ portfolio is based on content from platforms including Paramount+, CBS (including CBS Television Studiosand CBS Television Distribution), cable networks (including MTV, Nickelodeon and Showtime), and Paramount Pictures. Additionally, the division operates Paramount Game Studios. With properties spanning animation, live-action, preschool, youth and adult, Paramount Consumer Products is committed to creating the highest quality product for some of the world’s most beloved, iconic franchises.

GameSquare’s Stream Hatchet Publishes 2025 Q1 Live Streaming Trends Report

Live streaming surges 9% year-over-year to 8.9 billion hours watched during the 2025 first quarter, reflecting the highest quarterly level since 2021

View the report: https://streamhatchet.com/reports/q1-2025-live-streaming-trends-report/

FRISCO, TX / ACCESS Newswire / April 24, 2025 / Stream Hatchet, the leading provider of data analytics for the live streaming and gaming ecosystem and wholly-owned subsidiary of GameSquare Holdings(NASDAQ:GAME), (“GameSquare”, or the “Company”), has released its Q1 2025 Live Streaming Trends Report. The report reveals key insights into the evolution of the global live streaming market across gaming, esports, and entertainment.

Access to the report is available at https://streamhatchet.com/reports/q1-2025-live-streaming-trends-report/

“Stream Hatchet’s 2025 Q1 report shows live streaming’s positive momentum as it remains one of the fastest growing forms of media and content globally,” said Justin Kenna, CEO of GameSquare. “Stream Hatchet’s reports continue to quantify the dramatic shift in how audiences are consuming media, reflecting trends to more interactive content and engaging experiences.”

Key Insights from Stream Hatchet’s 2025 Q1 Report:

1.

8.9 billion hours watched in 2025 Q1, reflecting the highest quarterly level since 2021

  • The report highlights a 9% year-over-year (YoY) increase in total hours watched across major live-streaming platforms, signaling continued growth in the industry despite shifting platform dominance.
  • While Twitch saw a 6.9% YoY decline, competitor platforms Kick (+112%) and YouTube Gaming (+25%) drove overall market expansion.

2.

Non-gaming content dominates

  • Non-gaming content emerged as the most-watched category, up 25.6% YoY, led by platforms such as KickChzzk, and SOOP Korea, each recording ~94% YoY growthin the category.
  • Diversification underscores the broadening appeal of streaming as a mainstream content format.

3.

Esports remains resilient despite fewer events

  • While esports viewership dropped 2.3% YoY due to a reduced number of events, average viewership per tournament reached a five-year high, with major events like LCK Cup and Intel Extreme Masters contributing significantly.

4.

New platforms and languages shake up the ecosystem

  • The report also covers the shifting platform and language landscape:
  • Kick’s Arabic viewership grew by 491%, overtaking English as the platform’s top language.
  • Chzzk and Rumble joined the Top 10 platforms for the first time.
  • Facebook Live fell out of the Top 10, dropping 77% YoY in viewership.

5.

New game launches captivate audiences

  • Monster Hunter Wilds delivered the strongest day-one viewership of any title since early 2023 with 10M+ hours watched in its first 24 hours.
  • Meanwhile, Kingdom Come: Deliverance II and Schedule I broke into the Top 10 most-watched new titles, the latter boosted by heavy adoption among top Twitch streamers.

NEWS


GameSquare Announces Growing Momentum for Stream Hatchet’s Managed Services

Jun 2, 2025

GameSquare’s Stream Hatchet Redefines Gaming Analytics with Breakthrough AI-Powered Data Ecosystem

May 29, 2025

GameSquare’s Stream Hatchet Publishes Influencer Marketing Guide

May 22, 2025

GameSquare Holdings Reports 2025 First Quarter Results

May 15, 2025

GameSquare to Develop Games for SpongeBob SquarePants through License Agreement with Paramount Game Studios

May 14, 2025

GameSquare to Report Q1 2025 Financial Results on May 15, 2025

May 13, 2025

GameSquare Media Announces New Partnership with Esports.gg

Apr 30, 2025

GameSquare’s Stream Hatchet Publishes 2025 Q1 Live Streaming Trends Report

Apr 24, 2025

GameSquare Forms Strategic Partnership with GGTech Entertainment to Bring Proven Esports and Gaming Events to U.S. Markets

Apr 16, 2025

GameSquare Holdings Reports 2024 Full Year Results

Apr 15, 2025

MANAGEMENT TEAM

JUSTIN KENNA – CEO

Experienced executive in gaming, esports, and media. Former CFO at FaZe Clan. Previously at Madison + Vine, Goldman Sachs, Deloitte, and Ernst & Young, and belongs to the Institute of Chartered Accountants.

LOU SCHWARTZ – PRESIDENT

Lou brings more than two decades of experience building and leading global digital technology and media companies, including founder and CEO of Multicast Media, CEO of Total Movie (UUX), and Chief Digital Officer at WWE. Lou is an internationally recognized speaker and expert in new media and monetization.

MICHAEL MUNOZ – CFO

Mike Munoz is an experienced finance executive with 15 years of experience in public accounting and corporate finance and 8 years serving as CFO of various public companies listed on the Nasdaq and TSXV.

TYLER BLEVINS – CIO

Tyler “Ninja” Blevins is one of the most recognizable gaming and entertainment personalities in the world. With more than 74 million fans worldwide on major digital networks, Tyler “Ninja” Blevins became a pop culture phenomenon in 2018, after he streamed on Twitch playing Fortnite alongside rappers Drake, Travis Scott, and Pittsburgh Steelers wide receiver Juju Smith-Schuster.

JOHN WILK – GENERAL COUNSEL

Mr. Wilk’s career spans an appellate judicial clerkship, tenure as a special counsel for Phillips Nizer in the practice areas of entertainment, intellectual property, and new media law, and two decades of experience as in-house counsel for media and technology companies.

MATT EHRENS – CTO

Technology & product leader with a proven track record for efficiently delivering versatile and valuable technical solutions to business challenges. Previously held leadership roles at Scripps Networks Interactive (now Warner Bros. Discovery), AARP, and AOL.

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